A Likely Story

So when a writer is paying attention to the Google algorithm, is his creativity hampered by the damper factor? When otherwise creative copy is subjected to the cruel hand of the optimizer, does it lose its zing? Many bloggers contend that SEO will be the death of the interesting title or the creative headline. There […]

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Inherent in Google’s search algorithm, in fact, the very thing that differentiates Google search from competitors is something called the damping factor. After being frustrated by the Alta Vista and Yahoo searches that returned unsatisfactory results such as “Bill Clinton Sucks” jokes as the best result simply because a site with hundreds of Bill Clinton […]

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